Market

Good marketing makes the company look smart
Great marketing makes the customer feel smart
—Joe Chernov

Startify aims to do both.

We want your new business to make you look smart.

And we want your customers or clients to feel they're making a smart choice 
by doing business with you.

Here's how we do this:

By strategic go-to-market messaging and enhancing the use of eMarketing tools, SEO and social media marketing and management.  

And, we make sure that what you want to communicate reaches your target audience within the desired timeframe.

Startify will develop your...

  1. Whether B2B, B2C, C2C, etc., our marketing experts will create persuasive brand messaging aimed at your target audience using your unique selling proposition or USP. Not sure what your USP is? It is the thing that makes you different—and we will help you establish it. Not sure who your target audience is? Who you want to reach to sell your product or services. And we can help delineate and refine your niche as well. We will help you launch and tell your story.
    Go-to-Market Messaging & Strategies

  1. While not exactly rocket science, there are a number of online tools from which to choose; and it is time consuming to figure out how all the pieces work together, particularly if you’re new at it. We help simplify this task for startups, and provide iterative support, guidance and inspiration. First we develop a comprehensive marketing strategy and email marketing plan; then we provide one optimization activity per month (e.g., segmentation, campaign design, reporting, etc.).
    eMarketing
  2. No doubt you have your own Facebook, Twitter, Instagram and other social media accounts—but knowing how to market your new company can be a business in itself. We will get you started by opening your accounts, incorporating messaging and marketing content, and building your following. We can also provide ongoing management for up to three months or more as needed.
    Social Media Marketing
  3. There’s no secret to great SEO: the one and only objective is to provide searchers with the BEST answer to their question—it’s all about User Experience, no matter what type of website. To facilitate this, we will assess your website (if we didn’t build it), and provide pointed recommendations to improve your Google search engine ranking; or provide you with the tools and resources to do this yourself.
    SEO